Clocking In Podcast Episodes
150: What It Looked Like to Become a Full-Time Podcast Producer
Are you wondering what it’s like to be a full-time podcast producer? In today’s episode, I’m kicking off my new series which gives an inside look into my business, Gaffin Creative. I’m sharing my story with entrepreneurship plus my experience with going full-time in...
149: How Being Interviewed on Your Own Podcast Can Help Sell Your Programs & Services
How are you selling your products and services on your podcast? In today’s episode, I’m sharing an interview with my client Bree Pair of the Thrive Blogger Podcast. We dive into Bree’s programs and model how to sell your offers without having to have a solo...
148: Should Podcast Hosts Invest In Advertising For Their Podcast
Should you invest in advertising for your podcast? In today’s episode, I”m sharing the power in paid advertising for podcast growth. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more...
147: Becoming The Trusted Brand That Is Top Of Mind For Your Audience
How can your podcast keep you top of mind? In today’s episode, I’m sharing how many podcasters use their show to build a trusted brand and stay top of mind with their audience. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production...
146: Leveraging Your Podcast For Paid Events [Becoming a Paid Podcaster]
How can you earn an income from your podcast outside of monetizing? Today’s episode is the last in my series on becoming a paid podcaster, and I’m sharing a number of ideas of how you can leverage your podcast for paid events. Clocking In with Haylee Gaffin is...
145: Turning Podcast Listeners into Paying Clients [Becoming a Paid Podcaster]
Is it your goal to turn podcast listeners into paying clients? In today’s episode, I’m continuing my series on becoming a paid podcaster, and sharing the strategies that my clients and I use to sell our services and offers through our podcasts. Clocking In with...
144: Making More Money with Sponsors through a Holistic Campaign [Becoming a Paid Podcaster]
Do you have a podcast sponsorship strategy? In today’s episode, I’m continuing my series on becoming a paid podcaster, and sharing my tips for creating a holistic approach to working with sponsors, allowing you to make even more money. Clocking In with Haylee...
143: Can Your Podcast Generate You Revenue? [Becoming a Paid Podcaster]
How many ways can your podcast generate revenue? In today’s episode, I’m continuing my series on becoming a paid podcaster, and diving into some inspiration for monetization. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production...
142: Is Your Podcast a Passion Project, a Side Hustle, or a Business Strategy? [Becoming a Paid Podcaster]
Do you view your podcast as a passion project or a revenue-generating business strategy? In today’s episode, I’m kicking off a new series all about becoming a paid podcaster, and diving into the various podcast identities you may connect with. Clocking In with Haylee...
141: Podcast SEO: Strategies for Podcast Players & Blog Posts
Can SEO have an impact on your podcast success? In today’s episode, I’m sharing how to optimize both your website and your podcast players for better SEO and greater results for your podcast. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast...
140: This Email Marketing Strategy Boosted My Podcast Downloads and Subscribers
Do you have an email marketing strategy for your podcast? In today’s episode, I’m sharing how I have revamped my email marketing strategy and the difference that it has made in my podcast listenership. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a...
139: How Vulnerable Should I Be On My Podcast?
How vulnerable should you really be on your podcast? In today’s episode, I’m sharing why you as a business owner should get vulnerable for your audience, plus best practices for doing so. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast...
138: Thinking about Airing Old Podcast Episodes? Listen Here!
Why should you consider republishing an older episode of your podcast? In today’s episode, I’m sharing why to republish, how to determine which episodes to re-air, and best practices for strategic success with your republished episodes. Clocking In with Haylee...
137: The Unwritten Rule of Podcasting from a Podcast about Podcasting
What are the unwritten rules of podcasting? In today’s episode, I’m addressing the commonly misheard beliefs that I hear about podcasting and why there are actually no rules for having a successful podcast. Clocking In with Haylee Gaffin is produced by Gaffin...
136: Your Strategic Guide to Repurposing Content for Your Podcast
How can you strategically repurpose your business content for your podcast? In today’s episode, I’m sharing my repurposing discussion with Melissa Brown at the She’s Got Content Virtual Summit. We’re talking about a number of creative ways to leverage your business...
135: 5 Tools You Can Earn Affiliate Income on as a Podcaster
As a podcaster, diversifying your income streams is essential to sustaining and growing your show. One lucrative way to do this is through affiliate marketing. By promoting products and services that you believe in, you can earn commissions while providing value to...
134: Accessibility in Podcasting with Myrna Daramy [IG LIVE REPLAY]
How can you make your podcast more accessible? Today’s episode is a repurposed Instagram Live with my friend Myrna Daramy. Myrna is a digital media optimization strategist, and together she and I are diving into our best tips for creating an accessible podcast. We’re...
133: Make It Easy for Your Listeners to Find Your Podcast
Are you making it easy for podcast listeners to find your podcast on their favorite podcast app? In today's episode, I'm walking you through my new strategy on how to make sure that you’re on every app and easy for your listeners to find. Clocking In with Haylee...
131: Your Podcast Recording Mic Check
How do you set up to record a live panel? Today’s episode features Clocking In’s very own audio engineer, Megan Wren, as she shares her setup and advice for a live panel recording at the recent Mic Check Retreat. Megan’s tips will help you prepare for your first live...
130: I Asked 8 Podcasters to Share Podcasting Advice
What’s the secret to a successful podcast? Today’s episode features the attendees of the first-ever Mic Check Retreat, along with their advice that they think every podcaster should know. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast...
129: Podcasting with the Experts [Live Panel Recording at Mic Check Retreat]
We’re live from the first-ever Mic Check Society Retreat! Today’s episode features panelists Laylee Emadi, Danielle Desir Corbett, and Bree Pair sharing their thoughts and experiences on managing successful podcasts. Clocking In with Haylee Gaffin is produced by...
128: Mic Check Retreat Recap
To celebrate our inaugural Mic Check Retreat, I'm taking you behind the scenes of all the details! Why we created this event, what I took away from it, and what I'd do differently! Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production...
127: Making the Most of In-Person Events for Your Podcast
How can you make the most of in-person events as a podcaster? This week, Gaffin Creative is hosting the first-ever Mic Check Retreat and I’m sharing my key tips for making the most of a networking opportunity. Clocking In with Haylee Gaffin is produced...
126: How to Turn Your Private Podcast Lead Magnet into a Shop Product
Is a limited series private podcast right for your brand? In today’s episode, we’re discussing how to turn a lead magnet into a paid digital product, plus ways to market your paid private podcast. Clocking In with Haylee Gaffin is produced by Gaffin...
125: How to Structure Your Limited Series Private Podcast
Is a limited series private podcast right for your brand? In today's episode, we're exploring how you can structure your limited series podcast to create an impact on your audience, but also support your marketing goals! Clocking In with Haylee Gaffin is produced...
124: An Introduction to Private Podcasts
Are private podcasts a worthwhile tool for your business? In today’s episode, I’m introducing a series on private podcasts and how they can be used for both monetization and lead generation. I’m discussing the best types of private podcasts for business owners, plus...
123: Using Video for Your Podcast (Even If You’re Not Using Youtube)
Are you resistant to using video for your podcast? In today’s episode, I’m diving into why I think you need to use video to promote your podcast and ways to do so without becoming a Youtuber. Plus, I’m sharing clever ways that my clients have utilized video for their...
122: Back to the Basics: Multi-Track Audio Recording—Should I Record One Track or Two?
Are you recording your podcast interviews on one track or two? In today's episode, we're exploring what it means to record a multi-track recording and the three benefits you'll have when you do record each participant individually! Today’s episode is brought to you by...
121: Rapid Fire Podcast Q+A
How can I boost my listenership or grow my show? What does monetization look like? Friends, have you ever wanted to just throw questions at a podcast producer and get quick and direct answers? In today's episode, I'm answering six questions from our audience in quick,...
120: How to Ask Your Guests to Rerecord
What do you do when there is a problem with a guest episode? Today I’m sharing how to handle re-recording with your guest, or even needing to scrap an episode entirely. I’m giving tips on navigating a variety of podcast problems so that you will be able to handle each...
119: Case Study: Auditing a Podcast Monetization Strategy ft. Thrive Blogger
Are you curious about the strategy involved in creating a podcast? In today’s episode, I’m beginning a new podcast review series to showcase my clients and share the strategy behind their episodes. First up is Bree Pair and the Thrive Blogger Podcast and we're deep...
118: Back to the Basics: 6 Tools for Podcasters
With so many tools on the market, how do you know what you need for your podcast? In today’s episode, I’m sharing six tools that I would recommend to a brand new podcaster. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production...
117: Should I Use Templates in My Podcast Planning, Pitching, and Marketing?
Should you use templates for your podcast assets? In today's episode, I'm explaining why templates are a great starting point and sharing a few templates to consider when you're getting started or trying to grow your podcast! Clocking In with Haylee Gaffin is produced...
116: How to Use Your Podcast as a Marketing Tool ft. Business-First Creatives
Are you wondering how you can use podcasting as a marketing tool in your business? In today’s episode, I’m resharing my interview on Business First Creatives with Colie James. We’re chatting about how to determine if a podcast is a good fit for your business, advice...
115: What I Learned from the Feb 2024 Apple Podcast Webinar
When we have questions about how Apple Podcast works for creators, we go straight to the source. Last week I attended Apple Podcast's winter webinar, where they discussed updates to iOS17, transcripts, charts, marketing tools, editorial support, subscriptions and...
114: 5 Ways to Improve Your Podcast Interviews
Looking for advice on podcast interviews? In today’s episode, you’ll get to listen in on a mini-training session from Mic Check Society, our community for podcasters. Inside this mini-training, I’m sharing 5 tips for your next podcast interview—whether you're the...
113: Advice from Seasoned Podcasters
New to podcasting and looking for advice? In today’s episode, podcasters of Gaffin Creative and Mic Check Society are sharing their best advice for beginners. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for...
112: Podfest Recap: What Podcasters Can Take Away from In-Person Experiences with Sam & Elliot Archuleta, Megan Seamans, and Ashley Dickson-Ellison
Have you stepped into a conference experience not knowing anyone? In today's episode, I'm chatting with four new friends that I met at the 2024 Podfest Expo—a conference for podcasters. When I purchased my ticket to Podfest, I didn't know anyone who was going, yet...
111: Back to the Basics: Marketing Your Podcast Episodes
Is it time to go back to the basics and lay a foundation for marketing your podcast? In today's episode, I'm guiding you through where to start with your foundations. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for...
110: Unveiling the New Gaffin Creative Branding
After years in this business, it was time to elevate my brand. I'm so ecstatic to unveil the new Gaffin Creative Branding! Listen in as I share the history of our brand, the branding process, and why we decided it was time! Clocking In with Haylee Gaffin is produced...
109: The Power in Podcasting as an Entrepreneur ft. Quianna Marie of Quianna Marie Weekly
If you've been looking to take advantage of the power in podcasting for your business or career, this episode is for you. Back in January of 2022, Quiana Marie invited me on her podcast to chat all about my journey and the path that led to podcasting! Today's episode...
108: New Year, New Podcast Plan
Happy New Year! If hitting publish or reset on your podcast is on your 2024 goal list, this is the episode for you! Let's chat about your podcast dreams goals, and expectations for 2024! Come join the podcast planning challenge from January 9-11, 2024 at...
107: Back to the Basics: Podcast Planning & Considerations
Ready to take it back to the podcast basics? In today's episode, I'm sharing 7 considerations every podcaster needs to think about and 5 simple steps to launching your podcast! Come join the podcast planning challenge from January 9-11, 2024 at...
106: The Fictional Podcasts of Gilmore Girls Characters
Where are my Gilmore Girls fans at? As we approach the slower season for podcasting and business, I wanted to break up my educational content with some entertainment! This meant getting inspired by my annual GG rewatch and creating fictional podcasts for some of my...
105: Setting Intentional Goals for the New Year Based on Your Definition of Success
If you're gearing up for a fresh start with the new year approaching, I wanted to share this amazing conversation that I had with my friend Amanda Warfield on her podcast, Chasing Simple. We discuss the importance of setting goals that are relevant to you and match...
104: Managing Your Podcast through the Holidays
As we approach a busy holiday season, managing your podcast may feel a little more overwhelming than normal! In today's episode, I'm sharing how you can set your podcast up for success this holiday season without adding more work to your plate! Listen in as I share a...
103: Should You Start a Podcast for Your Blog? ft. Bree Pair of Thrive Blogger & Content Creator Podcast
Have you ever thought about starting a podcast for your blog and wondered, what all does it entail? In today's episode, I'm sharing a replay from Thrive Blogger Podcast, where I joined host Bree Pair to share what it's like to start a podcast as a blogger, how to...
102: Finding Inspiration for Your Podcast + An Update for Our Listeners
We often get stuck in a cycle of creating the same content without any passion or inspiration. If that's you, this episode is your encouragement to find that inspiration again! Listen in as I share why it's so important to find inspiration in your content creation...
101: 5 Lessons I Learned from Podcast Movement
This year's Podcast Movement conference was phenomenal. If you're sad you missed out, don't worry, I'm bringing you 5 lessons I learned while at Podcast Movement that I will be applying to my clients and my production company! Clocking In with Haylee Gaffin is...
100: Your Guide to Celebration Episodes
Are you celebrating a big milestone in your podcast? In our 100th episode, we're sharing some fun ideas and content types for your celebration episodes! Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative...
099: What To Do When You’re Just Not Feeling It with Your Podcast
If you've ever struggled with your podcast, you know how hard it is to create content. When you're just not feeling it, content creation just feels like a chore. In today's episode, I'm sharing a few steps you can take when you're in that season, along with a few...
098: How Podcasters can Pivot into Speaking and Education as a Source of Revenue with Laylee Emadi
Have you been playing around with the idea of adding education or speaking as a source of revenue for your business? Laylee Emadi joins us to chat about how you can go about breaking into the education space or getting on stages! Clocking In with Haylee Gaffin is...
097: 5 Technical Considerations for Podcasters
One of the biggest hesitations that the people I talk to who are interested in podcasting face is the tech that comes with podcasting. Today, I want to help break down any barriers that may be holding you back in podcasting by offering 5 technical considerations for...
096: Podcast Episode Ideas for Your Business’s Podcast
Here are 10 podcast topics you can use on your business podcast when you’re feeling stuck on new ideas! These topics will allow you to educate your audience on different business ideas, programs to use, and the essentials of how to start and run a business from your...
Riverside Review & Recent Updates [BONUS EPISODE]
Have you been thinking about making the switch to Riverside? In today's bonus episode, I'm sharing a quick review of the latest features that Riverside offers, what I love, and what limitations I think it has for producers! Clocking In with Haylee Gaffin is produced...
095: Behind the Scenes of the Independent Business Podcast with Natalie Franke
Is the podcast industry too saturated for you to launch your own? What does it actually look like for a brand to launch their own podcast? In today's episode, Natalie Franke, Chief Evangelist at HoneyBook, joins us to share about The Independent Business Podcast,...
10 Common Questions about Planning a Podcast [BONUS EPISODE]
You have questions about podcast planning and I have answers! In today's bonus episode, I'm answering 10 of the most commonly asked questions around planning a podcast! Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for...
094: How early should I start planning my podcast launch?
Did you know it can take up to 9 days for your podcast to show up on podcast players? That's why I recommend a 2 week lead time with my Podcast Launch VIP days! In today's podcast episode, I'm breaking down exactly how long you should start planning ahead for your...
093: Giving Up a Dream that No Longer Serves You
Have you ever given up on a dream or shut something down that you never imagined you'd do? It can feel like disappointment and failure. Sometimes we have to give up something that once meant the world to us in order to make room for new things that will serve you in...
092: Cheering for You on International Women’s Day
Happy International Women's Day! Today we're cheering for you and your success as we reflect back on one of our favorite episodes! Enjoy this rereleased episode about defining your own success while cheering for other women! Clocking In with Haylee Gaffin is produced...
091: Two Years of Clocking In
Has it really been two years of Clocking In??? Yes it hass! So today, I'm sharing the pivots we've made on the podcast over the last 2 years, three lessons I've learned, and how Clocking In has been an asset in my business! Clocking In with Haylee Gaffin is produced...
090: How to Have Quality Audio as a Podcast Guest
Whether you're a podcast host or not, you want to make sure you're bringing the best quality audio to the show you're recording for! In today's episode, I'm sharing 4 simple tips to upgrade and improve your recording quality as a podcast guest! Clocking In with Haylee...
089: Becoming a Full-Time Content Creator with LaShonda Brown
Would you consider yourself a content creator? If you're a podcaster or business owner—the reality is, you are! In today's episode, my dear friend LaShonda Brown joins us to share what her journey to being a full-time content creator looked like, how she's built a...
088: 5 Tips for Hosting A Podcast in 2023
Do your goals match your needs? Intentional goal setting should be a priority in 2023—don't just focus on random goals. To kick off the new year, I'm sharing how you can be intentional in goal setting this year and what to consider when setting your goals! Clocking In...
087: Intentional Goal Setting For Your Business
Do your goals match your needs? Intentional goal setting should be a priority in 2023—don't just focus on random goals. To kick off the new year, I'm sharing how you can be intentional in goal setting this year and what to consider when setting your goals! Clocking In...
086: Be All There
If this year has taught me a lesson, it's to embrace the moment and be all there. As we head into a new year, I want you to slow down, take time to be still, and live in the moment you're given. Rather than give you a wrap up of 2022, I want to give you encouragement...
085: What Three Podcasters Experienced When They Took a Break from Their Podcast
If you've been playing around with taking a break from your podcast, today three of my clients are sharing their own experience in taking a break from their podcast! Listen in to hear how Bree Pair, Laylee Emadi, and Bonnie Bakhtiari approached pausing and scaling...
084: Taking a Break from Your Podcast
You may come to a place in your podcast journey where you're ready for a break from your podcast. In today's episode, we're exploring why you may want to take a break, what options you have, and how to plan for a break! Clocking In with Haylee Gaffin is produced and...
083: Using a Podcast to Grow Your Speaking Career
A podcast is a great building block to growing your speaking career! In today's episode, we're walking through the benefits of a podcast for speakers and how you can get started building your skillset today even without a podcast! Clocking In with Haylee Gaffin is...
082: Being a Great Podcast Guest with Christina Lenkowski
Have you ever wanted to be a podcast guest rather than just the host? Today, I had the privilege to talk with Christina Lenkowski about being a great podcast guest. We dive into not only taking a turn on the other side of the mic, but how to go above and beyond as a...
081: Is Podcasting Right For You: Testing Out The Podcasting Waters
Beginning a podcast can be daunting, so today are diving into a few things you should consider before jumping into the world of podcasting. Then I'm sharing three ways you can test the waters and try out podcasting before fully diving in. Make sure to listen to...
080: Pop Up Podcasting with Magan Ward
This week I had the joy to chat with Magan Ward about pop-up podcasting. Magan Ward is an Email Marketing Strategist that grew her own email list by 78% in less than one month with her signature pop-up podcast system and she specializes in helping podcasters expand...
79: How to Track Your SEO Efforts
Are you optimizing your podcast show notes or website content for search engines? Let's see if it's working! In today's episode, I'm walking you through how to track your SEO efforts to ensure your search engine optimization works for you! Clocking In with Haylee...
078: Why Coaches and Creative Educators Need to Be Optimizing Their Podcast Content for Search
Are you a creative educator or coach with a podcast? You can optimize your podcast show notes for search engines to help drive warm leads directly to your website! In this episode, I'm sharing how this works, why you should do it, and your next steps to creating...
077: Finding Your Community
Finding community as you get older, especially as an entrepreneur, can feel almost impossible. Today's episode comes straight from the heart. We're diving into what community looks like as an entrepreneur and how to find that community. Clocking In with Haylee Gaffin...
076: Putting The Fun Back into Your Podcast
If you’re anything like me, you got into podcasting because you love it! There is something so special about podcasting for hosts, it could be a creative outlet, a fun way to educate and inform, or even your way of connecting or giving back to the community. For me,...
075: Hitting the Reset Button on Your Podcast
Is it time to hit the reset button on your podcast? It can be easy to miss when things need to be revisited within your podcast. Today we're walking through what it looks like to hit the reset button on your podcast and when you know it's time to reevaluate it....
074: Solo Podcast Episodes and How to Plan Your Episodes
This week we’re continuing the conversation about solo podcast episodes! Last week we chatted about the benefits of solo podcast episodes, so this week we’re talking all about how to plan for solo podcast episodes! There are so many things to consider when you plan...
073: The Benefits of Publishing Solo Podcast Episodes
Hosting a podcast comes with a variety of fears that you’ll need to overcome—don’t worry I’m here to help navigate those! But one of the most common fears I get from people is hosting solo episodes. Whether you’re nervous about creating a flowing conversation,...
072: Tools I Use in the Educational Branch of My Brand
Before starting this business full-time, I always said I could never be an educator. It wasn’t something I enjoyed—but when I started this podcast I quickly realized that I was lying to myself and I wanted to create resources for hopeful podcasters. While I still...
071: Setting Boundaries as a Creative Professional
I have a love-hate relationship with boundaries and that’s because they’re hard. In any relationship, building boundaries feels like tough love for yourself, but can also leave you feeling inconsiderate or mean to the other person, but boundaries aren’t set just for...
070: Planning for Vacations as a Business Owner
I’m a HUGE proponent of traveling—it’s always been something I’ve been passionate about! When I became a full-time business owner, I knew that traveling would be a big part of my business. Being able to take time off when I wanted was and is so important to me. Since...
Episode 069: Your Mid-Year Business Reset
Are your business goals going according to plan? Now is the perfect time to reflect and reset! In today's episode, we're exploring a few ways you can reset your business to ensure it still fits your hope for your business, your life's needs, and still serves your...
Episode 068: What My Two Week Sabbatical Looked Like
Back in April, I dropped an episode about preparing for a two-week sabbatical. Well. while I didn't take a full-blown two-week sabbatical, I did take two weeks off of work and away from my client work. So, how did it go? Well, let me tell you. Earlier this year, my...
Episode 067: Understanding Your Podcast Numbers
Podcast numbers can be a great tool for your business podcast. They are just vanity metrics, but looking at the right stats can help you move closer to accomplishing your podcast's goal. Today, we're diving into what numbers to look at, breaking down what they mean,...
Episode 066: How to Turn Podcast Listeners Into Leads
Your podcast listeners are likely ideal clients, but are you converting them into leads? Most of my clients are using their podcasts for this very reason! A podcast is a great marketing tool for your business, especially if you’re a service provider, sell digital...
Episode 065: The Ideal Podcast Launch Timeline
This week, we'll be kicking off our Podcast Planning Challenge. You'll see a brand new episode every day of the podcast challenge! Today's episode went out a day early to make sure you have time to be a part of the podcast planning challenge. We are discussing the...
064: Plan Your Podcast in Three Days | Join the Challenge
Is a podcast on your mind? Let's take this idea and put it on paper! Join me next week as I kick off our Podcast Planning Challenge. Listen in to today's episode, where we're diving into what the challenge will cover and how you can enroll! Clocking In with Haylee...
Episode 063: How to Batch Content for Your Business with Amanda Warfield
Utilizing a podcast as part of your content strategy is something our team at Gaffin Creative is pretty familiar with, but creating that much content can be time-consuming—that's why I knew I had to bring in the queen of batching and content marketing! My dear friend,...
062: Should I Script My Solo Podcast Episodes?
Have you ever sat down to record a podcast episode and you didn't know where to begin? Or, maybe, that fear is what is holding you back from starting your podcast. I get it, I've been there. That is why I script my podcast episodes, I've tested it and scripting works...
061: How to Market Your Podcast Launch
We talk a lot about the behind-the-scenes of creating and producing a podcast on Clocking In. But, we haven't really dived into the launch marketing plan for a podcast. So, today, I'm digging into the considerations you should take when it comes to marketing your...
060: 5 Things You Should Have in Place Before Launching Your Podcast
Say you’re not quite ready to launch your podcast yet, but it’s on your list of things to do—today’s episode will help you understand how you can prepare your backend, workflows, and assets to help you set your podcast up for success. We're covering the five things...
059: How to Prepare for Two Weeks Off as a Small Business Owner
Two weeks off work sounds amazing right, but when you’re running your own business, it can almost feel too overwhelming to consider all of the things you have to do to finalize it. Well today’s episode is covering exactly what I’m doing to prepare for two weeks off as...
058: 7 Questions I Get As A Podcast Producer
I get a lot of questions as a podcast producer. So, I've turned to my listeners over the past few weeks and asked what you want to know about podcast launches. In today's episode, I'm diving into those questions as well as some frequently asked questions podcasters...
Episode 057: Six Ways I Found a Better Work-Life Balance This Year
One thing I knew that I wanted to do in 2022 was to establish a solid work-life balance. This meant choosing personal experiences over work experiences while maintaining and reaching my goals and serving my clients well. Since the beginning of this year, I have...
Episode 056: Why Your Podcast Needs Optimized Show Notes for Google
Are you taking advantage of the long-term marketing efforts that search engine optimization can provide for your podcast? I think it's so important, especially for business owners, to be optimizing their podcast show notes for search engines. Today, I'll be sharing...
Episode 055: How to Determine if A Guest is Right For Your Podcast
As podcast hosts, we probably all have the ideal guest we'd love to interview on our shows. You can probably think of a few people or types of people, you'd love to have a conversation with on your podcast. The truth is, though, within the many podcast pitches you...
Episode 054: Podcast Pitches and Guest Communication
You may have noticed that the last two episodes of Clocking In have featured guests! These are the first guests I have hosted on my podcast since beginning a year ago. Hosting guests on your podcasts comes with a lot of communication and coordination. This brings me...
Episode 053: Supporting Small Business – Tanner Robinson
This week in continuing my interviews with my family, I sat down with my brother Tanner Robinson! Tanner joins us to talk about his career in small business, how small businesses can help others, and how you can support small businesses. Find on Your Favorite Podcast...
Episode 052: An Interview with My Mom – Sandi Robinson
Happy International Women's Day friends! To celebrate, the time has come to introduce interviews on the podcast with a very special guest, my mom! Sandi Robinson joins us to talk about how entrepreneurship has grown and become more accepted, what loyalty to a company...
Episode 051: Celebrating 1 Year of the Podcast
Today we are celebrating one full year of Clocking In with Haylee Gaffin! Over the last year of hosting my own show, I have learned more than I could have ever imagined. I am sharing the 6 most important lessons I learned in the last year. Listen in as I discuss the...
Episode 050: The Benefits of Being a Podcast Guest in the Creative Industry
Over the last few episodes, I’ve shared about repurposing your podcast content and even how podcast guests can turn their interviews from other podcasts into additional content for their brand. Today, I want to share why you would consider pitching yourself for a...
Episode 049: How Podcast Guests Can Repurpose Interviews for Additional Content
Are you repurposing podcast episodes that you're interviewed on as additional content for your own brand? If content creation is important in your marketing plan then this strategy is a perfect fit for you! In today's episode, I'm sharing how you can share about the...
Episode 048: Content Repurposing: Turning Your Podcast Episodes into Marketing Content
Are you utilizing your podcast to create additional content for your brand? Content repurposing may be highly underutilized in your marketing strategy! In today's episode, I'm sharing a few ways you can repurpose your content to create not only promotional materials...
Episode 047: How Outsourcing Changed My Business
When it comes to prioritizing things in my business, I typically look at my client's work as the only priority, but that doesn’t mean that my own business and marketing responsibilities can just fall off my to-do list. It didn’t take me long to realize just how...
Episode 046: Building Workflows in Your Business & Podcast
I believe that creating efficient systems and building simple workflows in your business can save you time and money as a business owner! In today’s episode, I’m sharing about the importance of systems and workflows in your business, how to approach creating them, and...
Episode 045: 5 Tools I Use Daily in My Business
There are so many tools out there to use for your business, that it can be overwhelming to know which to use. I love hearing the different tools that other business owners use, so in today's episode, I'm sharing 5 tools that I truly believe make me a better business...
Episode 044: Taking on the Role of Entrepreneur & Small Business Owner
Is becoming an entrepreneur or small business owner on your goals list for 2022? Or maybe just being a better business owner? Because that’s certainly on my list! What if I told you it took me 10 years of side-hustling to decide to take my business full-time? Well it...
Episode 043: Make Your Business Work for Your Life
While you have probably already set all of your goals for 2022, have you asked yourself how those goals play a role in your life? This year, my goal is to be more intentional with my business based on plans I have for my life. In today's quick episode to kick off the...
Episode 042: Using Your Podcast for Marketing Your Business
In the last episode of the year, we're rounding up our month-long conversation on monetization. Marketing your won products and services on your podcast is my favorite monetization approach, I utilize it 95% of the time in my own business. I consider this monetization...
Episode 041: What to Consider When Looking at Podcast Sponsorships
Have you considered getting a sponsor for your podcast? As we continue this month's series on monetization, we'll be focusing on podcast sponsorships in today’s episode. Listen in as I share what it can look like to work with a sponsor, what you should consider before...
Episode 040: How to Use Affiliate Marketing to Monetize Your Podcast
We've all heard about residual income and monetizing your podcast, but exactly how can you do that without securing third party sponsors? Affiliate marketing. I'm uncovering what affiliate marketing is, the pros and cons, and how you can use it on your podcast to...
Episode 039: Ways to Monetize Your Podcast
When we launch a podcast, we often dream about making money off of that podcast. Have you considered all of the ways you can monetize your podcast? It doesn't just include securing advertisements from third parties! This introductory episode will highlight a few ways...
Episode 038: Planning Your Podcast Launch in One Day | Introducing Podcast VIP Days at Gaffin Creative
There are dozens of steps you have to take in order to plan and launch a podcast. If you don’t have the time or you simply don’t want to learn every step of the process, I’ve created an offering just for you. In today’s episode I'm sharing about my podcast launch vip...
Episode 037: Growing Your Email List With Downloadables
You’ve heard all about the importance of building an email list—and trust me I agree. So today, I’m sharing not only how I use my email list, but how I grow it through this podcast and other places with free downloadables! Clocking In with Haylee Gaffin is produced...
Episode 036: Marketing Gurus Aren’t Always Right
There are a ton of valuable voices in the marketing and business space, but it's important to take advice and education with an understanding that there is no perfect formula that works for every single business. In today's episodes, I'm sharing why marketing gurus...
Episode 035: Introducing Podcast Launch Kit
Has hosting a podcast been on your bucket list for a while, but maybe you're not ready to bring on a podcast producer? You're in for a special treat! In today’s episode, you're getting the first look at Podcast Launch Kit, my beginner course for hopeful podcast hosts!...
Episode 034: How to Plan for the Holidays in Your Business
Are you ready for the holidays? As we kick off the month of November today, I’m actively preparing myself and my clients for the holiday season… and the time off that I’ll be taking. In today’s episode, I’m taking you on that planning journey! Clocking In with Haylee...
Episode 033: How to Measure the Success of Your Podcast
How are you measuring the success of your podcast? Well, first you need to define the goal. In today’s episode I’m breaking down how you can measure your podcast’s success, but it may not necessarily include episode download numbers like you’re thinking. Clocking In...
Episode 032: Creating a Resource Hub for Your Podcast
You’re creating so much valuable content with your podcast episodes, but have you developed a resource hub to house all of that amazing content? Today, I’m sharing why I believe you should create a resource hub on your website for your podcast and a few things you can...
Episode 031: Benefits of Batching Your Podcast Content
Six months ago, I'd never even considered what content batching could do for my business, but since implementing it into my own work and my client work, it has made such a huge impact on my business. In this episode, I'm highlighting a few benefits of content batching...
Episode 030: Why Podcast Hosts Need a Brand Shoot & How to Plan for It
I've been an advocate for brand shoots for years, so today I'm sharing how you can use a brand shoot for your podcast and how to plan for it! Listen in as we chat about planning out your brand shoot to align with your next quarter of content! Make sure you download my...
Episode 029: Content Planning & Brainstorming for Your Podcast
Are you struggling to come up with new and engaging content to share on your podcast? Not to mention content that strategically markets your business, products, or services. Today's episode is going to help you nail down your initial content pillars, and potentially...
Episode 028: Organizing Your Podcast with a Project Management Tool
In any project you work on, it’s important to have a plan & a system that helps keep you organized and track your progress. I’m sharing behind the scenes in how I manage my own podcast AND my client’s podcast projects in a project management tool, like Asana!...
Episode 027: How Financial Freedom Has Allowed Me to Chase My Dreams
Financial freedom has a nice ring to it, huh? It’s a buzzword for a reason—there is so much freedom that comes with having a little less responsibility on you financially. In today’s episode, I’m highlighting a few ways that financial freedom has impacted my...
Episode 026: 5 Boundaries I’ve Implemented in My Business to Create a Better Work/Life Balance
As a business owner, I've realized how easy it is to let your work spill over into your "non-working" hours. Today, I'm sharing 5 boundaries I've set in my business to help me maintain a better work/life balance. Clocking In with Haylee Gaffin is produced and brought...
Episode 025: How to Structure Your Podcast Episodes
You sit down to record your podcast content, but what are you supposed to include? Today's episode is all about the structural components that make up a podcast episode and the different ways you can arrange them! Listen in as I describe some of the most popular...
Episode 024: How to Pitch Podcast Guests to Come on Your Show
Securing guests on your podcast isn't as easy as a simple ask—you need to put a little bit of thought into it. In today's episode, I'm sharing how to craft perfect pitches to secure guests to come on your show! Clocking In with Haylee Gaffin is produced and brought to...
Episode 023: Pitching Yourself as a Guest on Podcasts
Let's expand your reach and share your knowledge with other—let's pitch you for some podcast interviews! Being a guest has a ton of benefits, but there's one thing standing in your way of landing those opportunities... your pitch. In today's episode, I'm sharing how...
Episode 022: Podcast Planning for Hopeful Hosts
Launching a podcast can really be as simple or complicated as you want to make it. As someone who’s managed and produced podcasts for the last four years, I want to help you understand a few things you should consider while planning your podcast concept or launch. In...
Episode 021: How Do I Get My Podcast on Podcast Players
So you're familiar with the concept of podcasting, but you're probably wondering... how do I actually get this content out there on every podcast platform? I have the answers! Join me every Monday in August for a new episode all about podcasting! In this episode, I'm...
Episode 020: How We Paid Off Our House in Five Years
We did it! It's been nearly a year since we paid off our house and I'm sharing some of the details that led to paying off our home and how it's impacted our lives since (especially in the last year)! Listen in as I debunk three common myths people have about paying...
Episode 019: 5 Plugins to Install on Your WordPress Site
Are you getting the most out of your wordpress website's functionality? In today's quick 9 minute episode, I'm sharing 5 plugins you should install on your wordpress site! Clocking In with Haylee Gaffin is produced and brought to you by Gaffin Creative, a podcast...
Episode 018: Investing in Business Education: My Mastermind Experience
Have you invested in professional or business education to grow more in knowledge, skills, or personal development? Today, I'm sharing all about my investment with The Laylee Emadi Mastermind! Listen in as I highlight what I loved, what I'd do different, and how I...
Episode 017: 5 Podcast Templates to Streamline Your Podcast Production & Planning
Are you wasting a ton of time managing your podcast because you don't have the appropriate templates in place? I've got you covered! Today, I'm sharing 5 templates every podcaster needs to streamline their podcast production (two of which you can grab in my shop)!...
Episode 016: Get Paid for Your Podcast with Apple Podcast Subscriptions
If you're in the podcasting world, you've likely heard that Apple is releasing paid subscriptions starting tomorrow! By offering paid subscriptions within their platform, Apple is allowing podcasters to create exclusive content to subscribers in order to monetize...
Episode 015: Improve Your Client Experience By Becoming Your Own Client
What does your client experience say about you and your brand? Everything. Your clients are the only people you need to satisfy in your business, so it's important to make sure the experience they have goes above and beyond! In today's episode, I'm sharing how you can...
Episode 014: Overwhelmed? You Can Take A Break
We talk a lot about feeling overwhelmed on this podcast—both in business in life. While I mostly offer solutions, I've neglected to share the most important one: taking a break. In today's episode, I'm sharing about why you haven't seen a new episode from me in two...
Episode 013: How to Know When You Should Outsource Podcast Editing
What does it mean to outsource your podcast editing? How do you when it's the right time to hand your podcast production over to someone else? In this episode, I'm breaking down the responsibilities I handle for my clients, the time you could save by outsourcing your...
Episode 012: What I Learned After Opening a Photography Studio
Is your goal of opening a photography studio soon becoming a reality? Maybe you're still in the dreaming phase of it! If so, I'm sharing a few pieces of wisdom from one studio owner to another one. In this episode, we're pulling back the curtain to give you an inside...
Episode 011: Using Google Search Console for SEO Planning
Are you planning your search engine optimization strategy based on tangible data in your business? Today we're exploring how Google Search Console can help you strategically plan your content. Listen in as I share how to set up Google Search Console, my favorite...
Episode 010: Beginner’s Guide to SEO: Optimizing Your Website for Search Engines
Are you showing up when people search for your services on Google? If not, it's likely due to a lack of optimization on your website for search engines. Join me as I walk through a beginner's guide to search engine optimization (SEO) in this episode and help you...
Episode 009: 3 Ways to Get Out of a Content Creation Rut
Creating content for your business can feel like a full time job. while content creation is one of the hottest marketing tools around (and probably isn't going away anytime soon), it's extremely time consuming. To me, the benefits outweigh the workload, as it is the...
Episode 008: How Do I Pay Myself from My LLC?
Are you consistently paying yourself the money you deserve as a business owner? Determining how much to pay yourself and how frequently, can be a daunting task. I'm sharing how I've approached paying myself consistently for the last three and a half years! I'm also...
Episode 007: How Much Does It Cost to Make a Podcast?
You're ready to launch a podcast, but how much have you budgeted for it? Podcasting isn't free and I'm here to tell you just how much you should be ready to spend when you start a podcast! In today's episode, I'm breaking down what it looks like to pay for a podcast,...
Episode 006: What to Consider Before You Launch a Podcast
In the last year, we’ve seen an explosive rise in the podcast industry. You likely know a few people who've launched them and thought about the possibility of launching one yourself. In today's episode, I'm sharing a few things you should consider before you launch a...
Episode 005: How I Paid Off My Student Loan Debt
Does it feel like you're being crushed by a pile of student loan debt that will never be paid off? In this episode of Clocking In, we're discussing all things related to student loans and how I paid off my 36 thousand dollars of student loan debt in two and a half...
Episode 004: Defining Your Own Success While Cheering for Other Women
Have you figured out what success looks like for you and your life? It's likely different from other women around you, or maybe you aren't sure what it should look like. Let's talk about it! In this episode of Clocking In, we're celebrating International Women's Day...
Episode 003: Tax Prep for Entrepreneurs
We're quickly approaching that time of the year, when taxes begin to really stress us out. As an entrepreneur, tax time can be even more overwhelming if you're not doing to work on the front end to prep for tax time. In this episode of Clocking In, I'm sharing the...
Episode 002: How to Use a Podcast in Your Business
Are you thinking about starting a podcast for your business, but are stuck on how to truly use it as a tool in your business (or even your profession)? In this episode of Clocking In, I'm sharing a few potential ways you can use a podcast to serve your audience, grow...
Episode 001: 5 Lessons My Mom Taught Me About Money
Does money stress you out? I feel ya! Finances, budgeting, and retirement are never fun to think about, but taking control over them will empower you to have so much freedom from that stress. In this first episode of Clocking In, I'm throwing it back to my childhood...