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Your Guide to Understanding Podcast Charts

Your Guide to Understanding Podcast Charts

What does it take to host a chart-topping podcast? Well first, you need to understand how podcast charts work.  Each podcast player has its own chart, and the ranking is determined by its own algorithm. That means that even if your podcast is number three on the...
Episode 067: Understanding Your Podcast Numbers

Episode 067: Understanding Your Podcast Numbers

Podcast numbers can be a great tool for your business podcast. They are just vanity metrics, but looking at the right stats can help you move closer to accomplishing your podcast’s goal. Today, we’re diving into what numbers to look at, breaking down what...
How Many Episodes Should Be in a Podcast Season?

How Many Episodes Should Be in a Podcast Season?

Have you noticed that some of your favorite podcasts publish their episodes in “seasons” like a TV show? No rule says podcast hosts have to do this, and some don’t, but using seasons is an excellent way for hosts to break up their shows. Planning your podcast episodes...
Episode 066: How to Turn Podcast Listeners Into Leads

Episode 066: How to Turn Podcast Listeners Into Leads

Your podcast listeners are likely ideal clients, but are you converting them into leads? Most of my clients are using their podcasts for this very reason! A podcast is a great marketing tool for your business, especially if you’re a service provider, sell digital...
How to End a Podcast Interview

How to End a Podcast Interview

As a podcast host, have you ever gotten so wrapped up in a conversation with your guest that you forget you’re recording a podcast? This is a significant problem, but being strategic about how you end your podcast interviews is still essential.  After all, you put a...