Podcasting & Business Insights
Recent Episodes
196: How I Invested in My Podcast Agency in 2025
Last year, I flew to every event I could and poured money into programs and travel. This year? I doubled down on people and purpose—and everything changed. 2025 was a transformational year for my business. It was our highest revenue year ever, our biggest client...
195: Behind The Curtain: How I Use My Podcast to Run My Own Business
Can your podcast be more than just content? In today’s episode, we’re taking a look behind the curtain into how I’ve turned my podcast into one of my business’s most valuable assets. I’m sharing not only how my podcast is central to my marketing ecosystem, but also...
194: Reflecting on 2025
What happens to your business when life forces you to stop? In today’s episode, I’m reflecting on what it was like to move through grief this year in one of the hardest years of my life. Plus, the perspective I gained on my life and business now that 2025 comes to a...
193: From Mic to Message: Building Brand Consistency Across Every Channel
Is your audience getting mixed messages? In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m diving into how to make sure that your podcast sounds like you and that your...
192: How to Use Your Podcast to Strengthen Every Touchpoint in Your Business
What if your podcast could power your marketing, client education, and sales conversations? In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m breaking down the main phases...
191: What’s Actually Possible When You Leverage a Podcast For Business
If you think your podcast isn’t working, think again. In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m covering the ways that your podcast can be integrated into your...
Welcome to the Clocking In with Haylee Gaffin!
Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you’re a podcaster (or even just dreaming about launching your own podcast someday), this show was built to help you merge your love of conversation, education, and business.
Join Haylee each week to hear stories and advice on life, entrepreneurship, business, and podcasting! Haylee Gaffin is the owner of Gaffin Creative, a podcast production company for creative entrepreneurs.
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Gear is such an important part of the podcasting journey! If you’re ready to make your podcast sound like mine, check out my simple, yet powerful podcast for Clocking In!
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RESOURCE HUB FOR BEGINNERS
3 Simple Podcast SEO Tweaks That Can Boost Your Listener Count
You’ve got great content. You’re consistent. You’ve nailed your message.But your listener count? It’s not moving much. Here’s the secret most podcasters miss: your discoverability isn’t just about marketing. It’s about Podcast Player SEO (PSO)—how well your show...
How to Use a Private Podcast as a Lead Magnet or Digital Product
There’s a new wave happening in the podcasting world—one that blends education, exclusivity, and conversion strategy in a single, powerful format: private podcasts. Unlike your public podcast, a private podcast isn’t available on every platform. Instead, it’s...
What to Say on Your Podcast When You’re Launching (Without Sounding Salesy)
You’re launching something new—yay! You’ve got the offer. The strategy. The landing page. The energy. And you know your podcast could be a major asset in getting the word out. But then the doubts creep in... “How many times can I talk about this offer without sounding...
BASED IN CHATTANOOGA, TN
Gaffin Creative is a podcast production company that empowers creatives to share their voice while growing their brand.
