Turn Your Podcast Into the Most Profitable ASSET IN Your Business
THE PODCAST GROWTH PROGRAMThis isn’t podcast coaching—it’s business growth coaching for podcast hosts like you ready to generate more visibility, more clients, and more revenue from the show you’ve already built.
It’s not just about growing your podcast, it’s about growing your business.
Your Podcast Is Great—But It’s Not Working Hard Enough For You
If you’ve already launched your podcast, you know the grind: planning episodes, editing late at night, promoting across platforms, and wondering if this will finally be the episode that moves the needle.
But here’s the kicker…
Is your podcast actually pulling its weight for your business?
Or are you pouring hours into content that sounds great—but doesn’t convert?
If you’re nodding along thinking “not quite”—you’re not alone. Most business owners aren’t lacking passion or consistency. What they’re missing is a system that turns their podcast into a client-generating machine.
You don’t need more episode ideas or another shiny mic—you need a strategy that ties every minute behind the mic to actual results.
That’s exactly what we’re building inside this group coaching experience.
You’re not “just” a podcast host,
You’re a business owner with big goals.
…But right now, your podcast feels like it’s running parallel to your business instead of powering it.
This program is here to guide you.
This program is for you if…
You’re showing up behind the mic week after week — recording, editing, publishing, promoting, and yet somehow, it still feels like your podcast is just coasting.
You know it should be doing more for your business (bringing in clients, building your authority, generating revenue) but instead, it’s become a content machine that’s not pulling its weight.
Here’s the truth: A podcast alone won’t grow your business.
It’s what you do with it that determines your results.
Maybe this sounds familiar:
- You’ve been told to “stay consistent”… but no one told you how to turn that consistency into conversions.
- You’ve got a backlog of brilliant episodes… but they’re gathering digital dust instead of driving sales.
- You’re stuck wondering if you should chase downloads, sponsorships, or Instagram reels (and you’re tired of guessing.)
- You’ve built a loyal audience, but not a loyal customer base.
You don’t need more content. You need a strategy that connects your podcast to every corner of your business, from your offers and funnels to your marketing and messaging.
Because when your podcast is integrated (not isolated), it doesn’t just build awareness, it builds revenue.
WHAT TO EXPECT FROM THE PROGRAM
Group Coaching Calls
Each month, we’ll gather for a focused group coaching session where we’ll dive into strategy, answer questions, and workshop real-time challenges with your show.
Quarterly Workshops
From optimizing your episode titles to crafting a monetization roadmap—each quarter you’ll get a hands-on workshop to take your podcast from good to growth machine.
Private Slack Community
A pop-in-anytime space to ask questions, celebrate wins, and stay connected between calls.
Weekly Accountability Touchpoints
Stay on track with weekly check-ins, community prompts, and dedicated Slack channels that help you maintain momentum and actually implement what you’re learning—no more falling behind.
Through this program, you’ll:
- Know exactly how your podcast fits into your customer journey, so every episode moves listeners closer to becoming clients.
- Have a clear growth strategy (and actual traction to prove it) with real results you can track and replicate.
- Promote, pitch, and repurpose with ease using sustainable systems that won’t lead to burnout.
- Build a repeatable podcast workflow that supports long-term growth, even after the program ends.
- Reignite your passion for podcasting with the support, accountability, and momentum of a like-minded community.
Applications will open November 17th for our 2026 program
Standard
3-Month Commitment- Private Slack Community
- Quarterly Workshop/Training
- Monthly Community Group Coaching Call
- Monthly VIP Group Coaching Call
- Quarterly 1×1 Session
- 1×1 Availability on Slack
Standard + VIP
3-Month Commitment- Private Slack Community
- Quarterly Workshop/Training
- Monthly Group Coaching Call
- Monthly VIP Group Coaching Call
- Quarterly 1×1 Session
- 1×1 Availability on Slack
FAQ
Is this the right program for me?
If you have an active podcast and you’re ready to use it more strategically to grow your business—yes, this program was made for you.
It’s especially right for you if:
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You’re publishing episodes consistently but not seeing business results
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You want to grow your audience and convert listeners into clients
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You’re craving structure, support, and a strategy you can stick with
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You’re tired of doing this podcasting thing alone
Whether you’re looking to monetize your show, book more aligned clients, or build visibility and thought leadership, this program will help you create a clear roadmap—and give you the accountability to follow through.
Do I need to be a Gaffin Creative client to join?
Nope! This program is open to all podcasters who are ready to grow their show and use it strategically in their business. Whether you work with Gaffin Creative for production or you’re managing your podcast on your own (or with another team), you’re welcome here.
Please note, some of our production offerings do include our VIP tier if you’re looking to explore both production and strategy!
What if I’m already working with Gaffin Creative for production?
Amazing! This program is a perfect complement to done-for-you production. While our team supports your podcast execution, this coaching program helps you zoom out, refine your strategy, and use your podcast to grow your business. We’ll work together to align your show with your goals—and keep it working for you long after each episode drops.
Please note, some of our production offerings do include this program if you’d like to review your production package with us.
When does the program start and how long does it run?
We kick things off in January 2026.We suggest enrolling for a 12 month period, but only require a 3 month container to start with rolling monthly agreement beyond the initial commitment.
When will the calls happen?
Most calls will take place on Wednesdays at 11 AM EST, with occasional shifts as needed. The full call schedule will be shared with you at the start of the program so you can plan ahead.
What if I miss a live call?
No problem! All workshop and coaching calls will be recorded and shared inside Slack so you can catch up on your own time. You’ll also be able to submit questions in advance for the sessions—even if you can’t attend live. Our coworking sessions will not be recorded.
Do I need to have a podcast already?
Yes—this program is designed for podcasters who have an active podcast and want to grow, monetize, or better align their show with their business goals. If you’re in the planning or pre-launch phase, check out our Podcast Launch Packages or book a clarity call to see what’s best for you.
What kind of results can I expect?
While results vary depending on your goals and capacity, this program is designed to help you:
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Grow your audience strategically
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Attract more leads or clients through your podcast
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Monetize through your own offers, speaking, or collaborations
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Build sustainable systems that support your podcast long-term
You’ll walk away with more clarity, more confidence, and a strategy you can actually stick with.
Is there 1:1 support available?
Yes! If you’d like more personalized guidance, you can upgrade to the VIP tier, which includes a private 1:1 coaching call with Haylee each quarter during the program. VIP members also get an additional monthly group coaching call as part of their cohort.
How much time should I plan to commit each month?
Plan for about 4-6 hours per month to participate and implement your work!
This isn’t about adding more to your plate, but instead helping you use your time strategically.
Chattanooga, TN
[email protected]
